“We are extremely satisfied working with IMI. The follow up leads and responses from the entire campaign has been valuable to our team”
– IDS Scheer
How We Work
Our model is simple: We create great quality content that is relevant to your target audience. Then we generate strong and reliable leads via smart data targeting.
- Through industry specific-surveys we understand key topic areas of interest.
- We produce cutting edge, informative and educational content in the form of videos, podcasts, interactive whitepapers and email campaigns.
- Through the content we also deliver thought leadership and brand awareness.
- Program commences and leads are provided in real time with full social view to your CRM.
- We work with you to define profile questions and lead qualification criteria based on the Sirius Demand gen filter.
How it Works
- We create bespoke, relevant and engaging content
- 7 million plus decision makers, International data partnerships and behavior based segmentation
- MQLs and SQLs
- Define Profile Questions
- Thought Leadership and Brand Awareness
- Fed on a weekly basis to your CRM or marketing automation platform